Want to know what the worst thing to say on a homepage is? "Welcome to our homepage." And yet, time after time, we all come across such homepages on the Internet. The reason that this is such a poor opening gambit is the fact that the visitor already knows he / she is looking at your homepage, what's the point in teaching them to suck eggs? Your website's homepage needs to contain much more important messages than a simple welcome statement or brief history to your company. Why has someone landed on your website in the first place?...

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Content is king. Without content your website is an empty shell, a skeleton with no flesh, an empty vessel. Content can redeem the worst designed website. The right content can make your phone ring off the hook and flood your inbox with people wanting your product or service. Content is the most important ingredient in the recipe for your website's success. If you have engrossing, valuable and relevant content you are onto a winner.. Tip 1 - Keep It Customer-Focused - What You Like Is Irrelevant I land on the homepage....

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Building a website can be overwhelming, here are some design tips to help keep you on the right path (or is that web?) --- Designing a Frames-based web site Frames may make the job of maintaining a big web site easy, but search engines hate them. Most search engines cannot find their way through them and end up indexing only the home page. Lose your frames right away. You will start getting positive improvements the moment you redesign your site without frames. --- Having an all-Flash or graphic-only home page This is another classic mistake....

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I've written about META tags in the past, and I thought I'd help you expand your search engine optimization efforts and increase your web hits. Most everyone knows the two basic META tags: keywords and description. Keywords should be in a descending order of importance. Move your most important keywords to the front, and don't repeat yourself (e. g. auto, parts, auto parts, Auto Parts). Keep the list short, to about 25 keywords. If you cater to more than one ethnic group of people, consider keywords in other languages....

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