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    Secrets to Using Color on Your Website and Common Pitfalls to Avoid

     
    Colors have long been known to have psychological affects on mood and interpretation. So, when you are designing your website, you should keep in mind the influence color might have on your visitors. Do some research to find out which colors promote your product and services best as well as which colors make visitors interested in buying your products. You should take all of this into account in order to create the best atmosphere for buying that you can. Also, keep in mind; colors have different meanings in different cultures....
     

    Increase Your Website Sales Instantly

     
    If there's one thing that I've learnt so far, it's that nothing beats good copy. You may have found a way to bring in 10,000 visitors a day to your site, but if your copy is lousy, you're just wasting your effort. Web sites are only as good as their copy, so if you want to run a successful website, check and double-check your copy! Listed below are thirteen tips to better your copy and increase your sales: 1. Use short benefit-focused headlines. Grab your readers attention from the very first line by piquing their curiosity....
     

    Website Re-Design?

     
    My site is working fine. The links work. Content is added regularly. We have new features. Why does my company need a re-design? Those are all great things. Sites should be updated regularly, have new features added, and by far have working links. However, as the site grows it soon outgrows its foundation. Leading to an unorganized use of content, poor usability, and eventually chaos. A re-design is a perfect opportunity to take an inventory and put things back on track. It will also allow for a better user experience....
     

    Dos and Donts in Web Design - part 2 (content)

     
    Do know your audience It's important to know your audience. If you write for a site that sells toys you'll use other words, colors, images etc. compared to a site for online banking. Write and design with your visitors in mind. Don't get tempted to write for yourself. Don't use meaningless words Do you have a cool site with hot subjects? Or a hot site with cool subjects? On some hype-sensitive sites these kind of words might be useful but on most sites you'd better refrain from meaningless words....
     

    Be Friendly to Search Engines

     
    The object of search engines is to give their visitors a list of web pages relevant to the search words, in the order of relevance to the search words. So what do they want from websites? Relevance to a search: The frequency of the search word on a web page is an indicator of its relevance. If a web page contains the word ten times on the page, it is ten times more relevant than a page which contains the word only once. The position of the search word: In the title tag. This appears in your browser at the very top of the screen, above File, Edit, View....
     

    How to Get Your Visitors to Create Content for Your Website

     
    An ongoing challenge for webmasters today is to provide fresh content that gives visitors a reason to return to their site. Unless you have a full-time staff dedicated to creating regular content, the time involved can be crippling. Wouldn't it be great if someone else would write timely, relevant content for you? Sure, but what are the odds of that happening? Well, many webmasters are already enjoying this phenomenon, and I'm happy to count myself among them. Set it up. Whether your site has a catalog of products or a collection of articles, you can design your pages to allow visitors to post reviews of whatever is featured on the page....
     

    Moving Things Around

     
    How often, men, have you come home to find the living room furniture in different places? Your wife said she was ready for something different, so she moved some things around. It may have been inconvenient at first, but deep inside it felt good to have things a little different at home. Maybe by moving the couch over there it made the room seem bigger. By moving the TV over on that wall gave the room a sense of coziness. The same can be true for your website. If you are in a rut, and your website isn't bringing in the results you thought it should, maybe a little 'furniture moving' is what you need....
     

    Owning Your Own Web Site Is A Must

     
    Owning your own website is a must if you are doing businesson the Internet. There are so many factors involved in creating a web site layout and or design that there is really no right or wrong design. A web site that may have looked clean and crisp in thetemplate stage can totally change when you add your text and other content. The saying - less is more, often applies where creating a webpage, by having a clean crisp design with minimal graphicsyour site is quicker to load and easier to navigate around and easier to read without the distraction of flashing animated images and banners....
     

    Tried and Tested Tips to Improve Your Website - Part 1

     
    1. DO NOT use excessive graphics or banner images on a single web page. They tend to slow the loading of your Web page. Impatient surfers might close their browser and move on. If you have many images on a single page, consider deleting few of them or moving them to a new page. 3. Give something FREE on your website. You can offer free ebooks, articles and/or software. The stuff that you give away should be related to the topic of your website and should benefit your vistors in some way. This helps to keep people coming back to your website....
     

    Give People What They Want And Watch Your Profits Soar!

     
    Do you know why the majority of people use the Internet? The majority of people use the Internet to do some type of research. In other words, to read. Now, how can you use this knowledge to your advantage? Simple. Give people what they want! Provide plenty of good, quality, free content on your website and refresh it regularly. What's free content? Well, free content can take on many forms, from e-books to free advice and everything in between. However, what I'm talking about is free content in the form of articles....
     

    Good Websites Stand Out From The Masses Of Boring, Hard To Travel Sites

     
    Good websites stand out from the masses of boring, hard to travel, and overly commercial sites that now rule our Cyberspace. Interactivity and integrity are necessary for a site to become a hub of activity. Websites, there's literally billions of them out there in cyber-space. How many of them do you go to and just think this is boring, bland, or hard to use? It seems like too many to mention. So what makes a good website? I reckon it's about interaction. You've got to make the visitor interested....
     

    Imitation, The Smartest Form Of Flattery

     
    Unless you are an inventor, most likely you are selling a product or service that is being offered by someone else, somewhere, at some time. The first person to start your type of business would have gone through a lot of trial and error. Thank that person, as now you can not only profit by not repeating the same mistakes, but by learning what they do to get business. The best way to do this is to practice what any businessperson knows: know your competition. The most beneficial thing you can do is to study what they are doing to attract customers....
     
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